The Italian Style of Ceramiche Refin Conquers Amsterdam

15 Mar 2021

After Having Embellished the Interiors of the New Headquarters of the EMA, the European Medicines Agency, the Emilian Brand is Back in the City of Canals, Decorating the Outdoor Spaces of the Nhow Amsterdam RAI Hotel with Collections Characterised by Elegance and Practicality.

The Italian Style of Ceramiche Refin Conquers Amsterdam

In the heart of Amsterdam's Zuidas business district, in one of Europe's main creative areas, Ceramiche Refin collections have been chosen to clad the outdoor spaces of the prestigious Hotel Nhow Amsterdam RAI, designed by the famous architectural firm OMA - Office for Metropolitan Architecture.  

All the hotel's terraces were paved with Refin OUT2.0 2cm thick tiles, chosen in the Blue Emotion Flammé Blue 90x90cm size and applied using the raised installation method on supports. The installation of the material, which was a real challenge considering the considerable height, was handled by the Refin retailer Kerastone in active collaboration with Van Beek Tegelprojecten. 

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The Italian Style of Ceramiche Refin Conquers Amsterdam
Photo credit: Egbert Deboer

The Blue Emotion line, directly inspired by the dark tones of the Belgian Pierre Bleue, carries the charm of a sober surface that is at the same time intimately connected to the material and is able to convey a strong sensation of quality, cleanliness and resistance, instantly catching the eye of the observer.   

Ceramiche Refin's stoneware is able to withstand sudden temperature changes and wear, is resistant to mould and moss, and is therefore ideal for installation in outdoor environments. OUT2.0, specially designed for outdoor use, guarantees maximum resistance to stress and tensile strength and is able to fit easily into any outdoor space.  

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The three triangular volumes that make up the Nhow Amsterdam RAI was built on top of a transparent plinth and are rotated relative to each other. These rotations have been made above the tenth and seventeenth floors and result in triangular projections up to twelve metres long. A total of six triangular terraces were created on the roof of the tenth and seventeenth floors. 

For the design of the Nhow Amsterdam RAI, OMA was inspired by Het Signaal, the illustrious advertising column located next to the RAI Amsterdam Convention Centre, made of a number of triangular blocks placed on top of each other. With a height of 91 metres, 650 rooms on 24 floors, an event space, meeting and conference rooms and a restaurant, the striking Nhow Amsterdam RAI building is the largest hotel in the Benelux.

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About Ceramiche Refin 

Active on international markets since 1962, Refin designs and manufactures porcelain stoneware entirely in Italy, through a management system based on quality research, technical innovation, and respect for the environment.  From this corporate vision comes a wide variety of floor and wall coverings able to integrate with the many styles of contemporary architecture in commercial and public projects as well as in the residential sector.

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